About
Blow Style | The House of Blow is a professional haircare brand created to bring the expertise, confidence and effortless styling experience of the salon into your everyday routine. Born from the world of Blow Bar, Blow Style was created by founder Leigh Dole after years of hearing clients ask the same question: “How do I get this look at home?” The answer is a collection of professional-quality products and simple hair rituals designed to help women achieve beautiful, polished hair with less time, less fuss and less heat.
Blow Style is proudly based in Sydney, Australia. The brand is available online through its dedicated website, allowing customers across Australia and beyond to bring the House of Blow experience into their own homes.
The collection includes carefully developed products for everyday styling and haircare, including THE SMOOTH blow-dry hair cream, THE SEAL anti-frizz and smoothing hair mist, THE RESET hydrating hair treatment mask, THE VOL volumising mousse, THE SCENT premium hair parfum, as well as curated bundles such as THE COMPLETE RITUAL and THE TRAVELLER Mini’s Bundle. The range is designed to address common hair needs including frizz control, smoothing, hydration, volume, shine and effortless blow-dry styling.
What sets Blow Style apart is its philosophy of “Signature Style | Home Rituals.” Rather than overwhelming customers with complicated routines and unnecessary products, Blow Style focuses on simple, purposeful steps and professional performance that can easily become part of everyday life. The brand celebrates every face, every story and every hair texture, with a belief that beauty is not about perfection but about feeling confident, present and completely yourself.
The brand has also received strong customer feedback. Customers have praised the products for making hair feel silky, smooth, soft and voluminous, while others highlight the quality of the formulas, beautiful packaging, quick delivery and effective results. One customer described THE SMOOTH as leaving frizzy, fine hair smooth, voluminous and shiny for days, while another said the products were among the best they had tried.
At its heart, Blow Style is more than a haircare collection. It is about turning everyday haircare into a moment of self-care, confidence and connection. Inspired by founder Leigh Dole’s grandmother, Roma Garito, whose timeless Italian elegance and attention to personal rituals inspired the brand, Blow Style brings together professional salon knowledge, purposeful formulas and effortless everyday beauty.
Blow Style — Professional haircare. Simple rituals. Signature style.